Sky Sports News is a British pay-television sports news service. The channel is a division of Comcast, and it primarily focuses on football. The channel also reports on other sports. Programs are presented by two anchors in the studio. They read the latest news and introduce clips of highlights from the games. Unrelated information is presented on a sidebar, which repeats the main studio feed. The news is updated automatically by programmatic technology.
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The channel is free to view on digital terrestrial TV, and the logo and titles were changed to show football players passing the ball. The company removed the “.com TV” look from the channels and introduced a more corporate look. However, the show continued to be produced in the same studio, and the company promised to provide breaking news and more useful information. In July 2017, the channel became part of the Sky Sports network, and launched a new website.
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As of 1 July 2001, Sky Sports News changed its look. It no longer used the ‘.com TV’ logo and opted to use a more corporate look instead. The company also dropped the slogan “first to break the news” and switched to a different brand name. The new website features the new name Sky Sports News HQ. The HQ is an all-new studio that will offer viewers the most up-to-date information on the latest sporting events.
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